Virgin Mobile Launching Service For Users To Earn Free Airtime

Virgin Mobile is launching a new cell phone service that will allow its users to earn free airtime by opting in to advertising.

The "Sugar Mama" program is set to launch June 14, with three advertisers confirmed by Virgin Mobile USA: Microsoft Corp.'s Xbox, PepsiCo and Truth, the youth anti-smoking campaign run by the American Legacy Foundation. Virgin Mobile USA said it plans to continue to add to that line-up of "kindred spirit" marketers.

vigin mobile logo.PNG

Users can sign up for the offering through Virgin Mobile USA's Web site for three types of advertising: text messaging, video ads and questionnaires, and use those options to earn up to 75 free minutes of talk time per month. Customers will provide feedback on the ads themselves, which Howard Handler, chief marketing officer for Virgin Mobile USA, said was an important part of making the company's young customer base feel as though they had a voice in how advertisers market to them.

The exchange rate Virgin Mobile USA is using for mobile subscribers' time is one free minute of airtime for watching a 30-second video spot; one minute for every two text messages received; and one minute for each minute spent answering a questionnaire-so a five-minute survey gets you five minutes of airtime. Depending the service, Virgin Mobile USA customers will interact with the ads on the PC or the handset.

A demo ad for a wireless handset asked if the user owned a handset by the manufacturer, and which of four phone features they used most. A spot featuring a Virgin Mobile USA musical artist's album asked users if they would buy the CD, and how they usually get new music (buying CDs or downloading them from online stores).


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Comments

use code TLLY5OMI You'll get 60 minutes free as well as me, as soon as you will enter this code in your kickback code of the referred section at the time you register your number! I hope I'll help you and so will you me! Thanks.

Posted by: free virgin mobile minutes code | October 27, 2009 5:07 PM

.............................................................................................................................

So now Virgin is going to offer a welfare phone (sounds like they are desperate to rip off poor people). I got their service because I though they were pretty cool with music etc but lately they are offering all kinds of family things, contracts and now welfare phones. What happened to their edge?

Posted by: Coolgirl | July 16, 2009 8:13 PM

THANK YOU

Posted by: KISTA | February 4, 2008 7:16 PM



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Virgin Mobile Launching Service For Users To Earn Free Airtime

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