Sprint Eliminates Contract Extensions & Prorates ETFs
November 8, 2007 11:19 AM | Sprint Nextel | Comments (0)
| Following Verizon Wireless' lead Sprint announced today that starting Nov. 12 customers will be able to change their rate plans without having to renew their contracts. Gone are the days when Sprint customers will be required to extend their contracts when changing their rate plans. Earlier this summer, Sprint became the first wireless carrier to give customers additional contract flexibility by extending its Right Plan Promise policy to six months. Also following T-Mobile's lead, in 2008, Sprint plans to implement a new prorated early termination fee (ETF) policy. More specific launch information and details of that policy will be announced next year. "Giving our customers a superior experience is our first priority," said Bob Johnson, chief service officer at Sprint. "We are introducing programs to reward our customers and show our appreciation for their business. Rewarding their loyalty is a first step in gaining their trust." |
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