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Your Cell Phone Will Be Listening to Your Conversations

November 8, 2007 11:28 AM | Software | Technology | Comments (1)

Imagine your cell phone listening to your conversation and based on what you are saying it displays relevant information and ads on its screen.  You are talking to your friend about seeing a movie and your cell phone immediacy displays a list of local movies, complete with reviews and show times appear on the screen. Change the conversation to dinner after the movie and your cell phone displays where to get dinner and offers from local restaurants.

Pudding Media is planning on rolling out this service, among other services, in the near future.  Pudding Media is focused on monetizing voice services through targeted ads. Its platform is designed to maximize ad revenue for communication providers and provide complementary revenue streams to operators of mobile networks, voice-over-IP networks, voice-over-IM networks, Web widgets, and traditional carriers.

Pudding Media provide tools for targeting and delivery of ads for voice services using demographic data, location information, or their patented VoiceSense technology. Advertisers will have full control of their message, and can now influence conversations.

Pudding Media

In the mean time, check out The Pudding (www.thepudding.com) to get a taste.  The Pudding is the cell phone application mentioned above but it’s Internet based.  With The Pudding you can make free, unlimited calls to any phone in the U.S. and Canada from your web browser.  There is no downloads necessary.  When talking via The Pudding, their voice recognition software will listen to your conversation and display web pages, news, ad and images related to your conversation. (See screen shot below).  You can sign up for the beta and be of the first to experience The Pudding.

The Pudding Screenshot 



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Comments

That is slick application. But I wonder how people will feel about their cell phone listening to their conversations. I know the data that Pudding Media will get with this application will be invaluable. But I wonder about information security!

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