Vodafone 1st To Use Facebook's Mobile Operators Platform
February 8, 2008 11:35 AM | Vodafone | Comments (0)
| Facebook yesterday launched a platform for mobile operators to make its social networking application work better on portable devices. Last month it was rumored that Nokia and Facebook are working on a deal that would place Facebook on Nokia handsets. However, Vodafone is the first operator to use the Facebook for Mobile Operators platform and has started services in the United Kingdom and Germany. Vodafone will later expand the program to Greece, Italy, Spain, Ireland, and Portugal. The platform gives operators a set of technical specifications intended to resolve problems when using Facebook on a cell phone rather than a PC, such as smoothing out login problems and opening up other features. The platform also includes other specifications designed to stop abuse of Facebook, such as spamming. When someone sends their first MMS with a photo to their profile, the user is sent back a confirmation message with a code or a link. |  |
That confirmation then links that person's phone with their Facebook account.
Facebook, which ranks next to MySpace, is one of the most popular social networking sites. The company wants to grow it user base which the company estimates at 64 million users. The company estimates it has 6 million users of Facebook Mobile.
