Sprint Updates Mobile Web Home Page
July 28, 2008 5:31 PM | Sprint Nextel | Comments (0)
| Sprint has launched the updated Sprint Web, a next-generation mobile Web browsing experience on popular Sprint phones. Sprint Web offers an adaptive home page that delivers content based on the customer's previous usage, along with direct access to search from Google Inc. This enhancement is automatic for Sprint customers who currently access the mobile Web on these phones and requires no additional action on their part. The new Sprint Web home page uses technology by ChangingWorlds, a global expert in mobile Internet personalization and content discovery technologies, to provide each customer with dynamic, relevant content and information as a result of their past usage. This makes each customer's Sprint Web home page unique, depending on their interests. For example, if a customer continually goes to sports links, the top sports stories will be featured. |  |
This allows customers to quickly get relevant information based on what they use most, making it easier to navigate the Internet on their phones and reducing the time they spend looking for content. To access Sprint Web, customers simply click the Web icon on the main menu of their phone.
Sprint Web also gives customers direct access from the home page to Google search, so users can get relevant open Internet results quickly and easily, in a format they're used to seeing on their computer screens. Google is now the default mobile search provider for open Internet search on Sprint phones with Sprint Web. To access Google search on these phones, customers simply click the Web icon on the main menu of their phone and enter a term into the search box on the new Sprint Web homepage.
Sprint Web and Google search are available at no additional charge to Sprint data subscribers, including customers subscribing to Everything plans such as the $99 Simply Everything plan, Talk/Message/Data Share plans and data packs. Standard data usage charges apply for customers without a data subscription.
Sprint is committed to offering its customers an enhanced mobile Internet experience, along with mobile content and applications, when, where and how they want them:
- Sprint has employed an open Internet approach since first launching the Wireless Web on its phones in 2001.
- Through relationships with third parties, dozens of non-Sprint branded applications, games and other digital media operate on the Sprint network.
- Sprint will hold its eighth annual Application Developer Conference later this year to provide third-party developers with tools and resources for creating innovative products and services for Sprint customers.
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