Microsoft to Display Ads on CNBC Mobile Site
September 23, 2008 5:58 AM | Microsoft | Comments (0)
Microsoft Corp. and CNBC Inc. today announced that Microsoft will be the exclusive third-party provider of mobile WAP site display advertising to CNBC.com's U.S. mobile audience of 1.1 million unique monthly visitors. This alliance represents Microsoft's first mobile ad syndication deal in the U.S. and is an extension of the companies' online advertising collaboration announced last December. Advertisers will also be able to take advantage of two premium mobile ad placements that conform to the Mobile Marketing Association's global standards and deliver a consistent and engaging experience for consumers. Ford Motor Co. is one of the first companies to launch a CNBC mobile advertising campaign in which Microsoft will serve mobile display ads. |  |
Microsoft Mobile advertising is available in 11 markets across the globe: Australia, Belgium, France, Italy, Germany, Japan, the Netherlands, Spain, Sweden, the United Kingdom and the United States. Beginning today CNBC mobile consumers will see mobile display ad placements provided by Microsoft's advanced mobile ad serving technologies on
http://www.m.CNBC.com.
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