Sprint Launches Open Location Platform with WHERE & WaveMarket
December 17, 2008 12:00 PM | Sprint Nextel | Comments (0)
Sprint today announced that it is enhancing its industry-leading open approach by partnering with location aggregation platforms Veriplace by WaveMarket and WHERE by uLocate Communications to help developers create new location-based services for Sprint customers. These platforms protect the privacy and security of Sprint customers while offering third-party mobile, Web, WAP, SMS and widget developers a consistent way to create applications that use the customer's location information to provide customized information and services, as long as permission has been provided. Both platforms provide developers with simple, powerful tools to create and launch location-enabled applications, reducing the difficulty of certifying and on-boarding applications that use GPS, triangulation and other location services while protecting customer privacy. Veriplace, WaveMarket's Location Aggregation Platform, was built using the same privacy and security model that for years has protected Sprint phones using the Sprint Family Locator service. |  |
Third-party developers can access a handset's location via a consistent, standards-based Web-service API (Application Programming Interface), while Veriplace handles identity, authentication and permissions. For more information, please visit http://developer.wavemarket.com.
Through an existing partnership, Sprint subscribers already have access to a wealth of LBS applications in WHERE. With the extension of the two companies' relationship, third-party developers will now be able to location-enable their applications, WAP sites, Web sites and SMS campaigns through a simple Web-service API. For more information, please visit http://developer.where.com.
Web, WAP, SMS and mobile application developers can learn more about how to create applications for Sprint phones using location information by visiting the Sprint developer site at http://developer.sprint.com.
Sprint is committed to offering mobile content and applications to its customers when, where and how they want them:
- Sprint has employed an open Internet approach, and the Sprint Application Developer Program has been providing tools for third-party developers since Sprint first launched the Wireless Web on its phones in 2001.
- Sprint held its eighth annual application developer conference Dec. 10-12.
- Through relationships with third parties, hundreds of non-Sprint-branded applications, games and other digital media may be downloaded from the mobile Internet to operate on Sprint phones.
- More than 200 different non-Sprint-branded devices, from machine-to-machine to telemetry, operate on the Sprint network through a widely respected device certification process.
- Sprint is a member the Open Handset Alliance, along with more than 30 other participating companies, supporting the free and open mobile applications platform named Android.
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