Apple is World's Most Profitable Handset Vendor in Q3 2009
November 11, 2009 10:46 AM | Apple | Interesting | Comments (0)
 Alex Spektor, Analyst at Strategy Analytics, said, “We estimate Apple’s operating profit for its iPhone handset division stood at $1.6 billion in the third quarter of 2009. Apple overtook Nokia for the first time, which recorded a lower $1.1 billion of operating profit. With strong volumes, high wholesale prices and tight cost controls, the PC vendor has successfully broken into the mobile phone market in just two years.” |
Neil Mawston, Director of the Wireless Device Strategies service (WDS) at Strategy Analytics, added, “Nokia’s profit margin for its handset division has been shrinking during the 2009 global economic downturn. Strategy Analytics believes that the United States, where Nokia now trails Apple in marketshare, is the key to Nokia’s recovery in 2010. A successful fight on Apple’s high-profit home turf can simultaneously help to revitalize Nokia’s margins and to put a check on Apple’s surging growth.”
Global Handset Operating Profits in Q3 2009
Global Handset Operating Profits (US$ Billions) Q3 '09
Apple 1.6
Nokia 1.1
Source: Strategy Analytics
The full report, Apple Becomes World’s Most Profitable Handset Vendor in Q3 2009, is published by the Strategy Analytics Wireless Device Strategies (WDS) service.
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