Sony Ericsson today announced the ultra compact slider mobile phone T715. The T715 still offers a large keypad and font size allowing you to get the most out of your SMS, MMS or email management.
Keep yourself organised in an intuitive way with the T715’s smart desktop feature, direct reminders of appointments, notes and special animation to remind you of birthdays and global events. Messaging is quick and easy with the ability to review the history of your conversation as you go along.
Need to access the internet? The turbo 3G network connection allows stress-free fast browsing and the large 2.2” screen shows off websites in all their glory – even in direct sunlight! The T715 comes complete with Google Maps™ including local search and directions and AccuWeather.com® - giving you access to three day weather forecasts so you’ll never be caught short without an umbrella or your sunglasses.
At the size of a credit card and with a high-class finish, the T715 adds a touch of sophistication to your life. Whip it out and snap high quality pictures even in a dark environment with the 3.2 megapixel camera with Photo light.
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Sony Ericsson today announced the imminent addition of applications to its mobile content service, PlayNow arena. This is the next expansion of the PlayNow content and service platform, following the announcement of PlayNow arena Movies on May 28. Today’s announcement puts PlayNow arena in a unique position, offering consumers a fully integrated content marketplace for their Sony Ericsson phones and giving third-party developers access to an established mobile content market channel for their content.
Applications will be offered in the 13 countries that currently support PlayNow arena. The service platform, which is compatible with 38 Sony Ericsson phone models, will roll out to further markets and models over the year.
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Sony Ericsson today announced plans to extend its mobile Java Platform into its entry 3G mobile phone portfolio. This means that games, applications and content developed on the Sony Ericsson Java platform will provide a compelling business opportunity for developers who can now extend content creation for consumers in the entry 3G segment, widely recognised as a future growth area of the market.
Sony Ericsson has enjoyed significant success with feature-rich 3G phones due to the richness and consistent performance of Java. Transferring this fully developed platform into cost-efficient 3G devices will be an important element of Sony Ericsson’s business strategy, particularly with regards to targeting growth in key emerging markets such as China as they roll-out new 3G networks.
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Sony Ericsson today unveiled two new GreenHeart pioneer products underpinning its ongoing commitment to taking a lead on environmental sustainability by driving green innovation that doesn’t compromise on product design and functionality. The GreenHeart program launches with two flagship products – the C901 GreenHeart and Naite– plus the MH300 GreenHeart headset, one of the greenest headsets on the market. The GreenHeart concept is a key pillar in Sony Ericsson’s revitalised product portfolio strategy and the sustainable innovations found in the GreenHeart pioneer products will eventually roll out into the broader portfolio.
Both new GreenHeart phones build on Sony Ericsson’s industry leading ‘green core’, the result of a long standing commitment to eliminate the use of hazardous chemicals from the product design and manufacturing process.
The first flagship product to be launched, the C901 GreenHeart, will include an electronic, in-phone manual to replace the standard paper version, saving over 90% in paper and reducing the environmental impact of transporting the final product through more compact packaging.
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Sony Ericsson has announced PlayNow arena with movies, the latest addition to the PlayNow arena content delivery platform, strengthening our commitment to providing unique entertainment experiences on the mobile phone. PlayNow arena with movies offers big screen movies combined with small screen quality via the website www.playnow-arena/movies.com for selected phone models.
PlayNow arena with movies is a bundled subscription movie service from Sony Ericsson, included out-of-the-box for selected phones, allowing end-users to watch up to 60 movies a year on their mobile phone.
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| Sony Ericsson today showcases Aino. Get the best of two worlds with the keypad combined with an intuitive touch UI in media mode. An intuitive media browser gives users a clear overview and one touch direct access to their content. Control your PLAYSTATION®3 and access its media content on your Aino anywhere, anytime using Remote Play with PLAYSTATION®3. Remote Play with PLAYSTATION®3, initially developed for PSP, enables users to control and access media content on PLAYSTATION®3 from their phone. This can be done via a local network between PLAYSTATION®3 and Aino in your home or via the internet from anywhere in the world. For TV lovers in Italy, France, Spain, Germany and in the UK users can also enjoy the PlayTV™ service on PLAYSTATION®3 via the Aino. Watch, pause and record live TV from a huge range of free channels via Aino on the go. Aino also introduces Media Home, an application that pulls media content from Media Go on your PC over Wi-Fi to your phone automatically. | 
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| Today Sony Ericsson launches Yari the ultimate phone for mobile fun, whether it’s gaming you’re after or multimedia action. Nothing to hold, nothing to twist – except your body - gesture gaming technology gives users a unique gaming experience no matter where they are. With a variety of games to choose from, whether you want to keep fit and stay in shape or just want to beat your best score at tennis or boxing, Yari brings you fun wherever you are. And with Yari there’s always a new game to play. In addition to gesture games, there is a mix of pre loaded motion and standard games. Yari introduces a games carousel that allows you to access all your games from your desktop and to browse downloadable content on PlayNow arena. You can view content by category and choose to browse free or premium content – so no matter your preferences there’s one to suit you. Twist, tilt, turn, smash – gesture gaming is here | 
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| Sony Ericsson today announced Satio which provides you access to all your media in one place – just tap directly into your favorite features with the five standby panels and you’re ready to go. First introduced in Barcelona as the ‘Idou’, Satio puts the future of mobile entertainment in the palm of your hand. You can watch your favourite movies on the bus or catch up with your TV shows while on your lunch break thanks to Satio. Download exciting music, movies and games from PlayNow™ arena to personalise your entertainment experience on Satio and enjoy them in crystal clear 16:9 widescreen format. PlayNow arena provides a full range of mobile entertainment available by dual download to both your PC and mobile phone with specially developed ring tones and music tones and DRM-free music tracks and TrackID™ charts from around the world. Visual communication like never before | 
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Sony Ericsson as released the updated Themes Creator Version 4.0 tool. The tool is a "composer" which allows you to personalize the look and feel of any Sony Ericsson mobile phone by quickly creating themes based on existing components such as color palettes, sound files, image files or animations.
Version 4.0 is a major new release with a new UI, simplified workflow and wizards, meaning that professional themes can be created in minutes in just three steps.
Themes Creator v4.0 offers:
Quick three-step workflow
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| Sony Ericsson today announced the S312 to record videos in an instant. From spotting a celebrity on the street, to your friend’s dancing in a club, the S312 allows you to capture these moments in two quick and easy steps. Want to highlight the moment with a picture instead? The two megapixel camera can be used horizontally and with the help of the illuminated imaging shortcuts on the keypad you can change the settings and get the shot you want quicker. Not quite what you were after? Use the integrated Photo fix function to get the best picture quality in one step – picture taking has never been this easy! Sharing your pictures with friends is easier than ever before. Showcase them on the S312’s two inch screen or forward to another mobile phone via Bluetooth. Share your pictures on the web with just a few clicks using picture blogging. Whatever the occasion post photos straight from the phone with just a few clicks – and don’t forget to send the web address to others to check out your photography skills. | 
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Sony Ericsson today announced the W205 Walkman, which gets the most out of your best music and favorite radio channels with Walkman player, FM radio and TrackID music recognition. The slider mobile phone comes with a complete package of entertainment features and the power to set up playlists to ensure you have the right music no matter the occasion. Share your tunes with friends via the speaker phone function – if you love your music they will too.
Need a change? Tune into the FM radio to listen to the latest news, music, sport commentary and talk shows. Heard something you like? Use TrackID to name that tune and artist, and you can even record a sample of a song from the radio to use as your new ringtone. | 
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Sony Ericsson today announced its latest mobile phone, the T707, with tennis star and style icon Maria Sharapova, who perfectly epitomises the phone’s sleek and elegant qualities.
The T707 truly interacts with the user – it lights up when you receive a call and you can personalise the light settings to each of your friends, so you always know who wants you. If you are too busy to answer, simply end the call with a wave of your hand over the screen – you can also do the same gesture to snooze the alarm – your very own magic wand!
Perfect pixels for every pose
Coordinate the T707 to any outfit, as it comes in a rainbow range of three clam shells to suit every mood. Whatever you wear will be perfectly captured by the 3.2 megapixel camera, making sure that you stand out on screen as much as you do in real life. The photos can then be uploaded to your personal social networking site using the HTML web browser, so you and your friends can keep up to date wherever you are. |
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Sony Ericsson today unveils four new panels for its Xperia X1 mobile phone. Available to download from mid-march March 2009, the latest panels enhance the unique user interface of the X1 that enables users to customise the handset, bringing the content and applications they want onto their active desktop.
A new CNN panel keeps you constantly updated with the latest news, sport, or weather and a host of CNN content including access to CNN’s popular citizen journalism tool, ‘i-Report’. Browse information by category, personalise your experience or plug in your location and get instant updates for wherever you are in the world.
A unique Skype panel brings quick access to Skype on the X1, telling you at a glance which of your friends are online. Browse easily through your contacts and call or instant message them in just a couple of clicks, or customise your handset using the evening, daylight or event based effects.
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Sony Ericsson today announced the W995 Walkman phone. The W995 is one powerful video mobile phone; watch news, TV shows or blockbusters in premium video quality or check out the latest videos from YouTube using Turbo 3G or Wi-Fi. Complete with an 8.1megapixel camera and Walkman player, with clear audio experience, the W995 Walkman is the ultimate mobile phone to keep you entertained when on the bus, lunch break or waiting for a train.
With Media Go it’s easy to bring your media with you. This unique Sony application makes its worldwide debut on the the W995 Walkman and lets you effortlessly and automatically transfer any audio, photos and videos between your phone and computer. You can even find podcasts with exciting content easily from the directory – just two clicks and you’re away, and watch the action in all its glory on the bright clear 2.6” screen.”
Set the phone on its built-in stand and watch videos with your friends while you pump up the volume on the powerful built-in stereo speakers.
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Sony Ericsson announced the W395 Walkman phone, which comes with a full range of great music through special stereo speakers that boost your sounds or pump up the volume with the HPM-64 stereo headset with stereo widening for a great sound experience.
The affordable W395 also comes complete with dedicated control keys for managing your music, a 1GB memory card and an FM radio to keep users up to date with the latest tracks. Sony Ericsson favourite TrackID will help you find that elusive song, even if you’re not sure of the name, while PlayNow provides a full range of mobile entertainment content downloadable from your handset – from unique themes and wallpapers to specially developed ring tones.
If music is not enough and photography is more your forte use the 2.0 megapixel camera for snapping shots and share them through your blog or via Bluetooth to friends. | |
Sony Ericsson today announced the C903 Cyber-shot. The slim slider has dedicated camera keys and an impressive five megapixel camera to create big pictures with rich details and true colors.
Packed full of features the C903 Cyber-shot will give you the best picture possible with Face Detection, finding up to three people in the frame at a time and Smile Shutter which automatically picks out beaming smiles. Snap up to nine images in quick succession using BestPic, pick your best and delete the rest.
Show off your images with the crystal clear, auto rotating 2.4” display, send them to your blog or connect to your TV screen using the TV-out function and get up close and personal. The C903 Cyber-shot also comes complete with aGPS – never lose track of where you took an image or where you are – simply tag your photos to a location or use the feature to find your way home or to the pub. |
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Sony Ericsson announces that soon Vodafone customers will be able to use the GPS enabled W715 Walkman phone to make the most of location-based services. Aside from turn-by-turn pedestrian or driving navigation available using Vodafone Find&Go, customers will be able to find their nearest restaurants, hotels or shopping centres all within a few clicks on their new mobile phone.
The W715 Walkman phone features the same superior sound quality as the W980 Walkman phone, which was rated ‘best audio experience’ in independent tests. On the top of premium music experience with crystal clear sound, the W715 includes popular Walkman features such as the music recognition application TrackID, SensMe for matching your mood to the music, and Shake Control to change tracks with the flick of a wrist. All this provides for a premium Music experience, fully integrated with Vodafone Music, allowing easy access to single and album downloads. | 
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Enjoy music the way you want it with the W508 Walkman phone. Consumers can have the most interactive mobile experience as individual as they are, with clever technology such as Shake and Gesture control, SenseMe and TrackID, as well as one extra Style-Up cover with the W508.
Shake control and Gesture control allows you to become your own DJ with just a flick of your wrist – raise the volume or set the shuffle function by giving your phone a quick shake. Is that alarm getting to you? Switch it to snooze or mute the volume with a sweep of your palm without having to fumble for the off button.
The W508 also includes popular Walkman features such as SensMe, for matching your mood to the music and touch keys on top to play, stop and skip tracks. A 3.2 megapixel camera, HSDPA and 1GB M2 card completes the W508 offering for any trend setter. | 
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Sony Ericsson today introduces the beautifully simple C510 Cyber-shot, its most affordable Cyber-shot phone to date, and an application upgrade to the C905 Cyber-shot phone, currently at the top of the charts across the globe.
The Sony Ericsson Cyber-shot portfolio has topped 32 million handsets sales worldwide demonstrating Sony Ericsson’s market leadership in bringing exciting new camera phone technology to consumers around the world.
The C510 Cyber-shot will make Sony Ericsson’s camera phone experience accessible to even more consumers and markets worldwide.
C510 Cyber-shot
More consumers can now enjoy the Cyber-shot experience, without compromising on quality.
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